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Hyper
by Sprezza
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No direct emails from hyperstudios.us. Read inside Substack or via the RSS feed. 20 posts pulled from the feed. Referenced 13 times by other newsletters.
Recent posts
- 2026-05-14Acquisition costs are up, affiliate is back, partnership ad spend on Meta doubled
- 2026-05-05How to yap, advanced influence and recreating relevance in the aggregate
- 2026-04-17Special Edition: A Scene Report from Paris
- 2026-04-14Cultural moments, the metrics creatives should obsess with online and brand collab blueprints
- 2026-04-03Post authenticity-marketing (we want tea now) + the anti-soulless retail
- 2026-03-31Pricing tactics, branding in Japan & the art of the premium web presence
- 2026-03-26World building in Barcelona, automation optimization & the changing influencer playbook
- 2026-03-20Treating content like a product, thinking like an art director, and the rising value of creatives
- 2026-03-12Whitelisting content, the branding of tech, and elevating product photos
- 2026-03-05Monetizing Hobbies 2.0, Nike ACG is back + creative founders you should follow right now
- 2026-02-25How to level up your art direction
- 2026-02-17Creative networks, influence multipliers and the psychology of luxury
- 2026-02-12Viral collabs that don't exist, Stone Island explained, and getting your marketing approved
- 2026-02-04The distribution games, the 2026 influence playbook pt1, and an extended look at Commes Des Garcons
- 2026-01-295 ideas you should invest in this year
- 2026-01-22The HYPER guide to Youtube
- 2026-01-152026 is the year we go analog, + brand planning exercises
- 2026-01-08Brand archetypes, pillars and experts
- 2026-01-03The State of Content 2026
- 2025-12-30See you in Miami, Toronto, and NYC
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- 2026-06-18The internet seems to be obsessed with Jonathan Anderson right now, or maybe it's just my algorithm...? But it made me think about why that is. I think we find it intriguing that something so extravagant and out there can come from someone who dresses pretty.... normal. We often think we have to sort of resemble the work we put out, but I would argue it is almost more exciting when you don't. When you are a little unpredictable, so people start to wonder where all that came from
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